If I’m Going To Get Hacked Anyway, Why Bother Spending Money On Cyber Security?
In his book The Road Less Stupid, Keith Cunningham makes this correct observation about succeeding in business: “I don’t need to do more smart things. I just need to do fewer dumb things.” When it comes to cyber security, I see a lot of dumb decisions made by smart people based on gross ignorance about […]
3 Tech And Automation Strategies Businesses Must Have Now To Stay Competitive, Profitable And Thriving This Year
Covid changed everyone’s lives in dramatic ways on many levels – but small and big businesses alike were radically impacted, from events, restaurants and retail being shut down to sending everyone home to work remote. It’s no surprise that the tech sector thrived during this time, from remote work solutions to online ordering, telemedicine, virtual […]
Is working with an MSP like having a primary care physician?
Written by Eugenia Marziali When going to the doctor for whatever reason, we mostly get the same information and advice: get enough sleep, eat a healthy diet, exercise regularly, and avoid risky behaviors. Well, a Managed Service Provider (MSP) isn’t far from that and provides proactive management and maintenance to an organization’s IT systems to […]
The Power of Social Media for Businesses
Businesses can significantly benefit from utilizing social media as a marketing tool. With billions of people using social media worldwide, it presents a unique opportunity to reach potential customers and grow your business. To get started, creating a social media marketing plan is essential. This will help you identify your target audience, set goals, and […]
Effective Collaboration in the Digital Age: Strategies for Remote Teams
Technology has drastically changed the way people work. With the rise in remote jobs and teams, workers need to collaborate and communicate effectively, even in different time zones and countries. Working productively in remote teams can be challenging, but various strategies can help the team remain effective and on task. The following tips can help […]
The Advantages of Using a CRM for Lead Generation and Nurturing
There are several ways a business can enhance and optimize its operations. A customer relationship management (CRM) system is one technology that may considerably assist your organization. A CRM system is software that helps businesses manage and optimize customer interactions and data across the customer lifecycle, from lead creation to nurturing. There are several key […]
Top Benefits of Email Marketing for IT Companies
Email marketing is a highly successful strategy for modern businesses, giving a variety of advantages that may assist in increasing customer interaction, brand exposure, and lead generation. Here are some of the most important benefits of having an email marketing plan for your company: Increased customer engagement: By delivering targeted, tailored emails to your clients, […]
Winner Winner Chicken Dinner!
What do these three real e-mails have in common? Kohl’s Winner – “Notifications – Re: 2nd attempt for Paul” WalmartStores – “Re: CONFIRMED: Paul you are selected” Lowe’s Winner – “Congratulations Paul! You Are The Lucky Online Winner Of A Brand-New Sweepstakes Dewalt Power Station Entry” No, “Paul” isn’t the luckiest person in the world […]
Preparing for the End of Windows 10
Businesses around the world have adopted Windows 10, one of Microsoft’s most popular operating systems. However, Microsoft will cease selling certain digital downloads of the popular operating system on January 31, 2023. The discontinuation of Windows 10 can significantly impact business operations, particularly regarding security. Businesses will continue to receive updates and support until October […]
The Benefits of a VPN for Your Business
VPNs, or virtual private networks, have grown in popularity recently as more people recognize the need for internet privacy and security. A VPN is a software that encrypts your internet connection, making it difficult for anyone to intercept your data and track your online activities. A VPN may be helpful for small IT companies since […]